What keeps your potential customers from clicking that magic Complete Order button? If you ever wondered that, you should know the top reason is trust, or better said, lack thereof. People are wary of putting their hard-earned money on the line, and they have every reason to be! Phishing schemes, hacked websites, key-loggers, identity theft – the darker side of the Internet is more visible than ever. You can’t blame people for not handing over their money, even if you’re the most honest person in the world. Would you trust a complete stranger with your credit card?
Just like in real-life we rely on IDs and other official documents to see if a person is trustworthy, the Internet has a mechanism for proving that a website is genuine – SSL certificates. Now, if you’ve been doing any kind of business online, you at the very least know that websites with SSL certificates display a green padlock icon near the address bar of the browser. That padlock tells visitors that the site can be trusted and it’s safe for business.
You also probably know that getting an SSL certificate is a major hassle. Well, it used to be. Our new One Click SSL certificates let you verify your website with… you guessed it, one click!