5 Ways To Build The Brand Identity For Your Site

By CertifiedHosting 12/30/2013

Many businesses struggle over the idea of a brand identity , but it serves an important function and should not be ignored ( ie , allowed to stagnate or morph on its own). After all, brand identity is a simple way to connect with customers and separate yourself from the competition. It represents …

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Hey, Come Back Here: Benefits Of Retargeting For Online Business

By CertifiedHosting 12/17/2013

As many as 9 out of every 10 users who comes to your site may be leaving without a conversion. Wouldn’t it be nice to get some of those potential customers back so you can turn more visits into sales? With retargeting, that’s now possible. Retargeting allows you to directly aim a message at defined …

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Content Marketing: Why It Works, 5 Positive Effects & Examples

By CertifiedHosting 12/13/2013

Content marketing is a huge movement in the business community now. There’s one thing about it that’s not always discussed: it’s amazing. Content marketing represents a move from a direct sales and branding approach – as with typical advertising – to a completely new, indirect model of engaging …

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What Do Your Customers See?

By CertifiedHosting 12/06/2013

Typically a person or company serious about building a website signs up early on for Google Analytics or a similar service . Heat map analytics, like that provided by Crazy Egg, provide additional and invaluable data about user behavior on your site. When you use a service that provides heat …

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Dangers Of Black Fridays Past

By CertifiedHosting 11/26/2013

On November 24, 1623, shoemaker's apprentice Nicholas Keeney became the first-ever fatality of Black Friday promotions when he was run over by an oxcart in Plymouth, Massachusetts, rushing to get a great deal on goose quill pens. Thus began the long and checkered history of Black Friday, by far …

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How To Properly Manage An Email List – Can-Spam & Double Opt-In

By CertifiedHosting 11/22/2013

Starting and maintaining an email list is not nearly as simple as it was in the early days of the Internet. Just as do-not-call lists protect consumers from being barraged by telemarketers, anti-spam measures by the US government and email services such as Gmail greatly reduce electronic junk mail. …

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Advantages Of A Content Delivery Network – Cdn – For Your Site

By CertifiedHosting 11/15/2013

[caption id="attachment_1740" align="aligncenter" width="210"] It's all about speed. (Image by Robert Scoble.)[/caption] A content delivery network (CDNs) is a simple add-on feature you can use along with any hosting account. Through a CDN, your site can be distributed worldwide. The end …

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Is Sitelock Worth Using?

By CertifiedHosting 11/08/2013

[caption id="attachment_1731" align="aligncenter" width="210"] Image courtesy of Berishafjolla (Creative Commons Attribution-Share Alike 3.0 Unported license).[/caption] One of the third-party add-ons we have available is SiteLock. The basic questions website owners and managers have about the …

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Google Plus - Why Google+ Is Important & How To Use It

By CertifiedHosting 11/06/2013

Everyone loves to bash Google+ for not being as popular as Facebook or Twitter. Well, folks, I have news for you: Google Plus has been on a slow roast for some time, during which it has been changing the Internet recipe (it’s a dish and a chef: deal with it) whether we are aware of it or not. …

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Metrics - How To Evaluate Your Website

By CertifiedHosting 10/24/2013

One way to try to improve your website is through guesswork – basically by checking in with your own idea’s about ease-of-use and your perspective of what it’s like to visit the site. A much stronger and scientific way to approach site optimization is with hard data, which can be achieved through …

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How To Keep Your Blog Updated With Fresh Content

By CertifiedHosting 10/15/2013

We all know how important blogs are in the era of quality content and content marketing. We can use blogs to perform a number of different functions: establish our online presence, communicate with our customers, engage new visitors to the site, and provide valuable tie-ins to our site for our …

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How To Create A Creative Email Campaign

By CertifiedHosting 10/11/2013

One of the biggest challenges of a site is of course enhancing traffic to your site and engaging users once they have arrived. Though social media is an endless source of fascination for marketers, email newsletters are still incredibly strong ways to interact with your current customer base. …

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How To: Google Ecommerce Conversion Tracking & Kittens In Hammocks

By CertifiedHosting 10/07/2013

Big data is a growing concern for businesses. With all the analytics tools out there and the information that can be gathered regarding behavior on a site, it’s increasingly possible to groom one’s business based on looking at the numbers and ascertaining their meaning. The number seven, for …

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Top 6 Wordpress Plugins, According To Users

By CertifiedHosting 10/03/2013

Part of the difficulty of getting your WordPress site going is knowing which plugins will be valuable to your site. After all, a lot of the reason the CMS (or blogging platform – depends who you ask) is so popular is because of those plugins, which significantly enhance your possibilities. …

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Top 5 Server Optimization Tactics

By CertifiedHosting 09/24/2013

  If you are a current or future owner of a dedicated server (whether in-house or through a hosting provider), you probably have an appreciation for hardware quality. It’s one thing to get the best server out there for your money. Once that decision has been made, it’s time to look at how you can …

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Comparing Linux To Bsd, Including A Look At Xylophones & Pantsuits

By CertifiedHosting 09/16/2013

People often choose to use dedicated servers rather than shared hosting because they want more control. One aspect of that control is choice of operating system. We find that our clients typically prefer UNIX-based systems to Windows, which is why we focus in that direction. The primary reason for …

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How-To: Hardening A Linux Server

By CertifiedHosting 09/11/2013

No one likes a soft server, unless it’s a lady handing you ice cream out of a carnival stand. How do you make your server as hard as Bruce Willis (who never eats ice cream publicly) without all the effort of having to look serious and speak gruffly? Take a look at the hardening process and some …

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Affiliates: Find Us On Cj

By CertifiedHosting 09/05/2013

Certified Hosting is now part of the Commission Junction Network If you are a CJ publisher and want to earn $100 per sale, please apply to our program. We would be super excited to work with you! We offer a dedicated affiliate team that can work directly with you to maximize your sales. …

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Win A Google Nexus 7 With Certified Hosting

By CertifiedHosting 08/30/2013

Certified Hosting is holding a raffle for a chance to win a Google Nexus 7! To enter, all you need to do is sign up. How do you sign up, you say? Enter your email address below to enter. Once you've signed up you are automatically entered to win! Each person who signs up will automatically …

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2-Minute Manual: Auto-Install With Softaculous

By CertifiedHosting 08/21/2013

We all want our businesses to be simple and fast to run. That’s why the web can be so great, after all: because it automates parts of our operations. Let’s take a look at how easy it is to install with Softaculous, one of the web’s most popular auto-installer applications. We have covered this …

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How's A Server Different From A Pc? & How Are Watches Different From Socks?

By CertifiedHosting 08/19/2013

What is the Internet? Essentially (in terms of the physical infrastructure fueling it), it's a bunch of servers that are connected together. When we type a URL into a PC, our "machine" is functioning as a client making a request to a server. The flow of information on the web, then, is basically a …

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Wild-West Frontiers To Flee Wordpress: Joomla Vs. Drupal

By CertifiedHosting 08/12/2013

Let's face it: WordPress is a big deal. According to Mashable , the CMS (content management system) is used on almost 70,000,000 sites. That's about 18% of the entire Internet. WordPress isn't just popular but has extremely high-profile users, particularly in news journalism: CNN, Reuters, and The …

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5 Tips: Security Of Your Wordpress Site

By CertifiedHosting 07/24/2013

All right, everyone. It’s time to harden your WordPress security. This issue is of the utmost importance, especially given the recent,  wide-scale botnet attack on WordPress sites . We’ll review thoughts on WordPress security from two main sources: Search Engine Journal  and WordPress itself . …

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Custom Wordpress Login Screen

By CertifiedHosting 07/22/2013

So, I am kinda fanatical about making sure our company logo is everywhere.  It called "branding" so I have been told by some marketing gurus. Even though no one else really goes to your WordPress login screen (well, they shouldn't be anyway) it's kinda cool to know you are in the right place.  I …

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14Th Anniversary Sale In Progress

By CertifiedHosting 06/11/2013

Celebrate Good Times, Come on! That's right, we are celebrating all month long here at Certified Hosting It's our 14th Anniversary , woot woot!   Man, are we getting old , but getting wiser ;) In honor of this fabulous milestone, we decided to totally GEEK OUT and give away our super …

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When Was Your Last Back Up?

By CertifiedHosting 05/06/2013

The Importance of Maintaining Regular Back Ups of Your Website Back ups are often overlooked when it comes to websites, databases and email records. Many firms think nothing of putting all of their corporate eggs in one basket, but they come to realize the error of their ways as soon as …

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Certified Hosting Now Accepts Bitcoin Payments

By CertifiedHosting 04/16/2013

Web hosting provider Certified Hosting begins accepting the peer-to-peer digital currency as payment for web hosting services.   Los Angeles, CA (PRESS RELEASE) April 16, 2013 – Certified Hosting ( certifiedhosting.com ), a leading web hosting provider, announced today that the company is …

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Got Content?

By CertifiedHosting 04/10/2013

Why High-Value Content Is So Important If you find that your websites have trouble capturing and holding visitor attention, it's probably because your content isn't really giving them a reason to stay interested.  Although it's important to use ads that entice people into coming to your pages, …

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How Cloudflare Increases Speed And Security Of Your Site

By CertifiedHosting 04/08/2013

How CloudFlare Increases Speed and Security of your Site This is a guest post written and contributed by CloudFlare.  CloudFlare makes it easy for any site to be as fast and secure as the Internet giants. CloudFlare, a web performance and security company, is excited to announce our partnershi…

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Social Media Anxiety?

By CertifiedHosting 03/19/2013

Are you paralyzed with social media anxiety? Many businesses are eager to take advantage of the exciting marketing opportunities that are presented by social networking sites like Facebook and Twitter but end up spinning their tires because they're in uncharted territory. It's totally normal to …

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Certified Hosting Now Offering 6Scan For Free Website Security Scans

By CertifiedHosting 02/18/2013

At Certified Hosting, we take a hands-on approach to helping you succeed online. Today, we are excited to announce our new partnership with 6scan , allowing us to offer the 6scan website security suite across all our cPanel web hosting services, with free vulnerability scanning and assessment …

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Certified Hosting Affiliate Program Reaches 4K Affiliates Milestone

By CertifiedHosting 02/01/2013

Today is a momentous occasion for the team here at Certified Hosting. After years of providing high-quality hosting services to webmasters, we have reached the significant milestone of 4,000 web hosting affiliates – and counting. Our affiliates play an important role in our success by telling …

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Learn The Basics Of Your Drupal Hosting Plan

By CertifiedHosting 01/16/2013

There is no denying it: Drupal has a much steeper learning curve than most content management systems (CMS). While most solutions guide you step-by-step through the process of creating an attractive website full of rich content, understanding the core concepts of Drupal requires a little more …

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Is Wordpress Or Drupal Hosting Best For Your Business?

By CertifiedHosting 01/04/2013

Almost every major website on the Internet is powered by a content management system, or CMS. A CMS stores all of your content in a relational database, making it easier for you to organize the pages of your website in a clear, hierarchical structure. From blog posts with related comments and media …

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